Sophie Hubert // Her Picks

My name is Sophie and I grew up in a pioneer family of organic food composed of a French mother, a Belgian father, my sister and I. My father launched an organic shop back in the 70’s and ran it, together with my mother, for more than 40 years.

My parents never imposed us a way to follow and were confident in our ability to find our own path in life. I am very grateful for that because it allowed us to be able to follow our intuition and have our own experiences.

There is no doubt that I got inspired by this environment to become what I am today. Naturally, my values are reflected in my projects and it was therefore obvious to make SOPHIE H a sustainable fashion brand.

In the evening, I like to have a walk with my dog and always finish the day by being grateful for my day.

Creating SOPHIE H!

The idea of designing clothes came up in 2013. At this time, I was working in the financial sector, far from the fashion industry. I took time to clearly define the project and started to concretely work on SOPHIE H in 2015. I finally launched it in March 2017, still with my full-time job on the side. It wasn’t always easy to work after a day at the office, during weekends and holidays, but when you feel that it has to be done, the motivation is always there!

Mentioning only one woman would be too reductive as a lot of women have had a significant impact in my life. I've traveled around Asia and met so many incredible women. Their difficult conditions, braveness and unconditional smile have been a life lesson I hold dearly. I'd also like to highlight my mother who was and is still important to me. From her, I inherited my creativity and artistic sense. Thanks to her, I learned the importance of childhood in everybody’s life.